Agua Patagona



Still life: Agua Patagona

Campaign for seasons SS 16, AW 16 y SS17

Role: Art direction
Client: Agua Patagona
Production House: Volcán | Marianela Laura Depetro, Leticia Bobbioni, Eugenia Foguel

Art direction for campaigns on seasonal release.
Creative direction and production by Volcán.Estudio-B called Volcán to create the identity for 3 consecutive campaigns for a shoe brand.
For season SS16, we created 10 unique universes to talk about 10 different kind of man.
In season AW16, the concept was to talk about the surfaces our feet walk on.
For SS17, we focused on the surfaces again, and this time, we created an environment of walkable waves.

CAMPAÑA AW16

CAMPAÑA SS16

CAMPAÑA SS17